This site is the argument, not just the container for it.
A website that advocates for simplicity should be simple. This one is HTML and CSS. No JavaScript. No web fonts loaded from third-party servers. No analytics. No cookies. The entire site is under 30KB across all pages.
This isn't asceticism. It's the same logic that applies to your business software: unnecessary complexity has costs that compound. A JavaScript-heavy website loads slowly, breaks in unpredictable ways, requires maintenance, tracks users by default, and is dependent on frameworks and CDNs that can disappear. A static HTML site loads in under 50 milliseconds, works on every device, costs almost nothing to host, and will be readable twenty years from now with no maintenance whatsoever.
The technical decisions
- Zero JavaScript. Every interaction on this site works without a single script executing. Nothing runs on your CPU. Nothing is downloaded from a JavaScript CDN.
- System fonts only. Your device already has good fonts installed. We use those instead of loading files from Google Fonts or similar services, which would introduce a third-party request and potential tracking on every page load.
- One CSS file. Under 3KB. No utility framework, no CSS-in-JS, no build step. Written by hand and readable by anyone.
- Static HTML. Every page is a pre-rendered file. No server-side rendering, no CMS, no database. The pages can be hosted on any web server on the planet, including a Raspberry Pi.
- No tracking. No analytics scripts, no pixels, no session recording. We have no idea who visits this site, and that's intentional.
What this site doesn't do
It doesn't have a contact form (email us), a comment section (join the mailing list), a search bar (use your browser's find function or Ctrl+F), or a newsletter popup (the subscribe link is in the navigation).
These aren't things we forgot. They're things we decided weren't worth the complexity they'd introduce.
Hosting
The site is hosted as static files. Total monthly cost: a few euros. No CDN required. No deployment pipeline. Update a file, upload it, done.
This is, again, the same principle applied to a website: the simplest thing that works is usually the best thing. The average modern webpage is over 2.5MB and makes dozens of requests before it finishes loading. This site makes one.
Join the list
If you find this approach to software interesting, the mailing list is where we go into more depth on applying it to your business infrastructure.
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